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YVRA 1958 Logo
THE YVRA 1958 STORY

Was it predestination gently prompted by that oh, so prominent nose which graces generations of family members? Or was it that beloved uncle who shared the secrets of scents with his young nephew?
Nature or nurture, or perhaps a bit of both? The fact remains: Yvo van regteren Altena (Haarlem, 1958) has always followed his nose. His fascination for perfume created a stir when as a teenager he proved his mettle at calling out the names of the most obscure scents while blindfolded.


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ParfuMaria turns 15 today, because of you, thank you!
Today we celebrate our anniversary. For 15 years we have shared our love for niche perfume with you. Thank you for your trust and loyalty. To celebrate, enjoy 15 percent off almost everything, today only.

Discount code
ParfuMaria15

Good to know

  • The code is active on 11 November 2025 only

  • Samples and already discounted items are excluded

  • Due to expected demand, no samples by personal request will be added to orders

  • Orders may take longer to process during this celebration, thank you for your understanding