Chase
The Story of the Brand
Anyone who has played a game of chess knows that every piece has a temperament of its own. The rook holds its ground, the bishop sees far ahead and the knight leaps where no one expects it. Chase grew from exactly that thought: a perfume house that sees the pieces on the board as ways of carrying yourself.
The collection took three years to develop. Behind it is a founder with more than twenty-five years in the fragrance industry, who treated scent and design as a single idea from the very start. Nothing was hurried; each fragrance was tested and refined until the balance felt right.
Chase is closely linked to the perfume house Oscar London, and the brand itself presents several of its fragrances as creations of Oscar London.
The Signature of the House
At the heart of Chase lies the tension between white and black. Five characters set the stage: the king and his authority, the queen and her freedom, the rook and its resolve, the bishop and its foresight, and the knight with the nerve to take an unexpected path. Each exists in two versions, like two sides of the same personality.
You can sense the same tension in the fragrances. The palette ranges from white flowers, creamy vanilla, soft musk and light woods to tobacco, amber, leather, warm spices and a smoky depth. What all ten share is a modern, self-assured style and a long-lasting presence on the skin.
The bottle is just as distinctive. Every cap is designed as a standalone chess piece and moulded in several stages so that each detail stays crisp. A Chase perfume is something to wear, but also something to display and admire.
Perfumers and Collections
Chase does not name its perfumers on its own website. The spotlight stays firmly on the characters and the story of the board.
The range is divided into two lines. The White Collection comprises White King, White Queen, White Rook, White Bishop and White Knight. The Black Collection includes Black King, Black Queen, Black Rook, Black Bishop and Black Knight. Together they make ten fragrances; only the pawn is missing from the board.
Popular Fragrances
White Queen is soft and luminous, with white flowers and creamy vanilla resting on gentle woods.
Black King is a scent for the evening and for moments that matter, built around deep woods, warm spices and a smoky undertone.
Black Queen sets bright citrus against leather and rich woods, for elegance with an edge.
White Bishop is the quiet force, with fruit, flowers and soft musk in a subtle, refined composition.
Black Rook pairs warm spices with tobacco and amber for a steady, grounded character.
Why Buy from ParfuMaria
ParfuMaria is an official retailer of Chase and sells only authentic bottles. Torn between two characters, or between the white and black version of the same piece? We are happy to take the time to help you choose, during a Private Shopping appointment or remotely.
Our sample service lets you experience at your own pace how a fragrance develops on your skin. Every order is packed with care, and we ship worldwide.
Certified Retailer – Only Original Chase
ParfuMaria sources Chase exclusively through official distribution channels. You will always receive an original perfume in its original packaging, complete with the sculpted chess-piece cap exactly as the brand intended. We never sell imitations, grey imports or decants.
Why Fragrance Has No Gender
In the world of niche perfumery, it is not about boxes but about experience.
Many niche houses do not create their perfumes specifically for men or for women. Instead, they tell a story, bring back a memory or give shape to a particular emotion. The scent comes first, not the gender of the person wearing it.
At ParfuMaria, we believe a perfume has no gender. Every fragrance unfolds in its own way through the natural chemistry of your skin, which is why the same perfume can smell surprisingly different on two people.
So try not to be guided too much by labels such as women's, men's or unisex. The most beautiful fragrance is not the one that fits a particular category, but the one in which you recognise yourself and that you love to wear.
A fragrance does not choose a gender. A fragrance chooses a personality.
What the ParfuMaria Team Thinks About This Brand
What struck us first about Chase is its coherence. The idea, the names and the bottles all tell the same story, and it feels considered rather than contrived. The chess theme is playful, yet it is worked out with real care.
We particularly like the choice between white and black. It invites you to ask not only what you enjoy, but which side of yourself you want to show that day. Chase is new to our range, and we are curious to see how this house develops.
Discover the Collection
You may recognise yourself straight away in the king or the bishop, or perhaps you are drawn to the knight that finds its own route. Take your time to explore both sides of the board.
Order your favourite Chase fragrance at ParfuMaria and discover the complete collection.
Service Information
✔️ Order Chase online at ParfuMaria
✔️ Orders placed before 1:00 PM on business days are shipped the same day
✔️ Private Shopping by appointment
✔️ Worldwide shipping
✔️ Secure payment
✔️ Sample service available
✔️ One of the largest niche fragrance collections in one place